'It’s A Dumb Time To Be Alive' Embroidered Cap

$89.00

For the culturally aware, mildly overwhelmed and somehow still online.

The It's A Dumb Time To Be Alive embroidered cap features a phrase beloved by listeners of Time Crisis, the cult-favourite internet radio show hosted by Ezra Koenig and Jake Longstreth. Equal parts observation, coping mechanism and accidental mission statement, it's the kind of line that feels more relevant every year.

Designed in typography inspired by the unmistakable visual world of Vampire Weekend, this cap is a subtle nod for fellow fans who understand that the best commentary often arrives disguised as a joke.

Whether you're debating the state of modern culture, overanalysing pop music, ranking sandwich chains or simply trying to make sense of whatever the internet has decided today, this cap understands the assignment.

Finished with premium embroidery on a classic silhouette, it balances existential humour with everyday wearability. Because if we're all living through a dumb time, we may as well look good doing it.

Product Features:
• Premium embroidered front detail
• 100% cotton twill
• Washed vintage finish
• 6-panel unstructured fit
• Low profile silhouette
• Adjustable metal snap buckle
• Soft worn-in feel
• Blank cap sourced from China

Produced on demand to help reduce overproduction.

For the culturally aware, mildly overwhelmed and somehow still online.

The It's A Dumb Time To Be Alive embroidered cap features a phrase beloved by listeners of Time Crisis, the cult-favourite internet radio show hosted by Ezra Koenig and Jake Longstreth. Equal parts observation, coping mechanism and accidental mission statement, it's the kind of line that feels more relevant every year.

Designed in typography inspired by the unmistakable visual world of Vampire Weekend, this cap is a subtle nod for fellow fans who understand that the best commentary often arrives disguised as a joke.

Whether you're debating the state of modern culture, overanalysing pop music, ranking sandwich chains or simply trying to make sense of whatever the internet has decided today, this cap understands the assignment.

Finished with premium embroidery on a classic silhouette, it balances existential humour with everyday wearability. Because if we're all living through a dumb time, we may as well look good doing it.

Product Features:
• Premium embroidered front detail
• 100% cotton twill
• Washed vintage finish
• 6-panel unstructured fit
• Low profile silhouette
• Adjustable metal snap buckle
• Soft worn-in feel
• Blank cap sourced from China

Produced on demand to help reduce overproduction.